My Compelling Story
Devika Bulchandani is a renowned American Indian corporate woman. On 7 September 2022, she was appointed as the Global Chief Executive Officer (CEO) of the global advertising and public relations agency, Ogilvy.Devika Bulchandani was brought up in Amritsar, Punjab, India, until ten. In 1994, she moved to the US soon after her marriage.In 1995, soon after completing her formal education, Devika Bulchandani started her career in advertising. In 1997, she joined McCann’s strategy department. Once, McCann stated in one of its articles that Devika Bulchandani has a “beautiful soul.” Devika Bulchandani as a young corporate woman.In March 2012, Devika Bulchandani started working as the EVP Managing Director of Global Strategy at McCann Worldgroup and served the position till July 2014.In July 2014, Devika Bulchandani was appointed as the President of a global advertising company ‘McCannXBC’ in Greater New York City, and this company works on MasterCard’s global marketing efforts. She served the position till March 2021.In September 2017, Devika Bulchandani was designated as the President of McCann NY in New York City. She worked in the position till March 2021.In 2017, Devika Bulchandani was the leader of the campaign titled ‘The Fearless Girl,’ which became the symbol of women’s equality in the workplace. This campaign was regarded as one of the most awarded campaigns of the Cannes Lions International Festival of Creativity. ‘The Fearless Girl’ campaign was a challenge to the symbol of Wall Street. This campaign stated, The charging bull with a bronze statue of a young girl, hands on her hips, to send a message about workplace gender diversity.” The Fearless Girl statue.During her tenure at McCann, Devika Bulchandani was the one who advocated for Mastercard’s ‘Priceless’ drive. In 2019, she contributed to another campaign titled ‘True Name,’ which focused on authorising transgender and non-binary people to show their names on their Mastercard. The poster of the campaign ‘Priceless’ by Mastercard.In 2021, in a media conversation, Devika Bulchandani talked about her two bosses under whom she flourished in her advertising career at McCann. She said, They were my wings. I always say there were two white men who made me who I am, because the last seven years were critical. If I had not been moved out of strategy, I would never have been where I am today.” Devika Bulchandani during a press conference.In March 2021, Devika Bulchandani joined Ogilvy. On 9 September 2022, she was officially appointed as the Global Chief Executive Officer of Ogilvy after spending twenty-six years in various roles at McCann. Upon holding this position, she became the first Indian woman to head a Global Advertising Agency.